Pull over and stay awhile Midcentury roadside motels offer personality, vintage charm
Artist Norman Rockwell’s illustration “Marble Champ” beautifully depicts the intense competition of marble play. (Image courtesy of Etsy)
June 2026
Cover Story
Pull over and stay awhile
Midcentury roadside motels offer personality, vintage charm
by Corbin Crable
While you’re preparing for your annual summer road trip, it’s best to remember that sometimes, the best parts of the journey are those little surprises along the way.
Enter the vintage roadside motel (a combination of the words ‘motor’ and ‘hotel’; the descriptors ‘motel’ and ‘motor lodge’ are usually used interchangeably). Once a staple for American motorists, they began to fall out of favor with the rise of larger hotel and motel chains. However, according to travel experts, they’ve been enjoying a sort of renaissance these past few years, offering cost-effective convenience and delightful surprises that one can only find in these midcentury marvels.
The best part of the trip is getting there
“Surely I’m not the only traveler who, when driving around the USA, spends most of the time staring out the car window on the lookout for cool, old motels – bonus points for an impressive sign,” says travel writer Ellie Seymour, whose 2025 photography book “Vintage Motels” chronicles her journeys across the country in search for the retro treasures.

Roadrunner Lodge on Route 66
A stay at the Roadrunner Lodge on Route 66 in Tucumcari, NM, is “a step back to the 1960s,” according to the motel’s website. “This refurbished Route 66 motel is a classic piece of Americana.” (Image courtesy of the Roadrunner Lodge)
Indeed, Forbes’ John Oseid writes in his review of Seymour’s book, in a decade that’s seen fascination with vintage motels only increase thanks to media like the TV show “Schitt’s Creek,” these colorful architectural delights stand out in a landscape dotted with dull, lifeless hotels designed for the modern business traveler.
“Anyone of a certain age remembers—fondly, no doubt—those interminable hot summer drives across America to the grandparents. You know, when you were just dying to finally spot a ‘Vacancy’ sign ahead ... and, please ... the added promise of TV and Air Con flashing in bright neon, too. Soon, it would be time to escape your sizzling station wagon prison to dive bomb into the motel pool,” Oseid writes. “Back then you didn’t realize that the universal motel aesthetics of the age were the highest forms of kitsch, nor that someday that would be exactly the charm that attracts a new generation tired of generic business-y chain hotels that have sprouted off every interstate and surround our airports and suburban office parks.”

Green Lantern Motel and Restaurant on U.S. 50
The now-demolished Green Lantern Motel and Restaurant on U.S. 50 near Capon Bridge, W.VA. (Image courtesy of Tumblr)
From cabin to court
Before the motel, weary travelers would lay their head in tourist homes, which offered a cheaper, more laid-back alternative to expensive, stuffy hotels. These tourist homes were a bit out of the way for motorists, located often closer to the middle of a city. In the early years of the Great Depression, these homes became eclipsed by cabin camps – individual cabins at which a traveler could rent a mattress for a dollar and blankets and pillows for a quarter apiece. As the 1930s continued, these camps were replaced by cottage courts, individual bungalows situated on a well-manicured public lawn. These cottages were a much-needed upgrade from their cabin precursors. They began to spring up throughout the country, boasting such features as “rooms built to resemble a country cottage and adorned with plastic flowers; snapping photos of a neon cactus glowing through half-drawn window shades; sleeping in a concrete tepee appropriated from Native American culture,” Andrew Wood wrote for The Smith-sonian Magazine in 2017.

Boots Court Motel in Carthage, MO,
Built in 1939, the Boots Court Motel in Carthage, MO, is one of the oldest motels still operating on Route 66. (Image courtesy of Midwest Living)

The Starlite Motel in Cocoa Beach, FL,
This postcard shows not just The Starlite Motel in Cocoa Beach, FL, but also that you could enjoy a bit of live entertainment with your dinner. (Image courtesy of Tumblr)
Sleeping under the neon
Finally, the new roadside motels and motor lodges, now multiple rooms under a single roof, replaced those quaint cottages of the ‘30s and ‘40s. Their roadside neon signs hummed and beckoned travelers with promises of amenities such as television and air conditioning. Modern conveniences, on-site eateries, a swimming pool, coupled with affordable rates – the motel had arrived.
“While motel rooms were plain and functional, the facades took advantage of regional styles (and, occasionally, stereotypes). Owners employed stucco, adobe, stone, brick – whatever was handy – to attract guests,” Wood writes. “With families swarming to and from the rest stops that multiplied along the highways of postwar America, many of the owners settled in for a life’s work.”
These motels quickly became the standard in comfort for American families out on their road trip adventure, enjoying decades of dominance in the booming hospitality industry. But as chain motels were being constructed with speed, these smaller, family-owned motels struggled to keep Americans’ favor – and their dollars.
Wood writes that as recently as a decade ago, classic roads such as Route 66 and the Las Vegas Strip suffered from a shockingly steep decline in these smaller mom-and-pop businesses, each of them unique and too many replaced with staid, soulless multi-level buildings that are the same regardless of the city in which you find yourself. In fact, as of 2012, only 16,000 of these small motels remained open and in business, a dramatic drop from the roadside motel’s peak of 61,000 in 1964.

Shangri-La Motel in Dodge City, KS
The long-abandoned Shangri-La Motel in Dodge City, KS, its parking lot slowly being reclaimed by nature, is a testament to the beauty and simplicity of mid-century design. “The building’s facade, though weathered, still showcases elements of its original design. Bold angles and large windows reflect a time when motels were more than mere stopovers,” according to the blog My Family Travels. “Despite its abandonment, the architectural integrity remains largely intact. For enthusiasts of mid-century design, it offers a glimpse into a period when motels were designed to be both functional and aesthetically pleasing, embodying the optimism of post-war America.” (Image courtesy of My Family Travels)
Their place in history (and our memories)
Still, efforts remain to preserve some of the structures that remain, according to the National Trust for Historic Preservation.
“For someone who was a kid in the 1950s, ‘60s, or ‘70s, motels capture the way Americans traveled. Many motels have that Howard Johnson feel to them, and Midcentury Modern is becoming so popular again it is easy to reimagine these structures as swanky motels with farm-to-table restaurants and nice rooms,” architect Ashley Wilson told the organization in 2015.
Wilson said that although the motels themselves aren’t architecturally significant, their significance is cultural – many of them catered to African-American clientele during Segregation and were the only place such individuals could stay overnight, at least in the American South.
Besides their link to the Civil Rights movement, the motels will always hold distinct nostalgic appeal for the Baby Boomer generation.
“They represent the family vacation of the mid-20th century,” Wilson said. “All of us remember getting to the motel and then the kids all race to fill up the ice bucket. We remember the pool and ice cream in the restaurant. They trigger memories of parenting, being a child, and road trips in the un-air-conditioned station wagon.”
For others still, according to travel writer Hannah Henderson, these motels of decades past mean so much more.
“There is an inextricable connection between roadside motels and that sense of hope and opportunity that we chase on a cross-country road trip,” Henderson writes. “Some of our favourite memories involve sitting out on mismatched chairs on shared motel porches or stoops, watching traffic and people roll on by. Where are they heading? What are their stories? And do they have the same dreams as us?”

Lorraine Motel
The Lorraine Motel, built in 1925 and located in Memphis, TN, was the site of the April 4, 1968, assassination of civil rights icon Dr. Martin Luther King Jr. In 1991, the motel was converted into the National Civil Rights Museum. (Image courtesy of The National Park Service)

In the 1950s
In the 1950s, if you were lucky, your hotel room came with both a poolside view and salmon-colored everything. (Image courtesy of Click Americana)


Ohio’s Lincoln Motel
Have $15? Then you could spend a night in Ohio’s Lincoln Motel. (Image courtesy of X)































