February 2026

MEMORY LANE MUSINGS

Hollywood Collection jewelry goes out of business after 29 years

by Sara Jordan-Heintz

Despite having been born in 1990, my tastes in music, movies, and other forms of popular culture are decidedly old school. I was the teen showing up to class with a brooch pinned to my sweater and a heart for Greta Garbo movies. The tunes stuck in my head would more likely be known to my Baby Boomer teachers rather than to my classmates.

During this time I stumbled upon the Hollywood Collection, a Florida-based company specializing in costume jewelry replicas of high-end pieces worn by movie stars of Tinseltown’s heyday. This past December, the company announced it was going out of business, after 29 years of preserving and promoting this cinematic history.

At one point, Hollywood Collection distributed a full-color glossy catalog. I’d spend hours oohing and ahhing over the pink diamond ring Ingrid Bergman wore in “Casablanca” and what had to be a weighty blue rock on Lana Turner’s finger in “The Postman Always Rings Twice.”

While the company’s vast inventory was largely ladies’ rings, it also sold earrings, brooches/pins, bracelets, necklaces, pendants, and a smattering of timepieces. Movie stars represented include It Girl Clara Bow, Bette Davis, Barbara Stanwyck, Betty Grable, Jean Harlow, Ginger Rogers, Greer Garson, Marlene Dietrich, and younger actresses such as Eva Marie Saint and Natalie Wood. The male stars that were given a piece or two in the collection include Clark Gable, Humphrey Bogart, and Rudolph Valentino.

 

These starburst CZ earrings set in gold are replicas of ones worn by Bette Davis in “All About Eve”; this cognac hued bauble comes from the 1940 film “Escape” and was worn by Norma Shearer; a giant rectangular clear cocktail ring inspired by the one Marilyn Monroe wore in “Gentlemen Prefer Blondes”; my all-time favorite ring encrusted with simulated diamonds, as worn by Vivien Leigh; a hard to find Hollywood Collection ring, I believe a takeoff on an orange-red one worn by Carole Lombard. (Image courtesy of the author)

Here is a smattering of Hollywood Collection jewelry I own, open to a page from “Hollywood Jewels.” (Image courtesy of the author)

 

The charm (and likely the marketing technique) was the inclusion of a small romance card that told the jewelry’s backstory, including which celebrity had worn the original and in what movie or promotional still. Stones, primarily cubic zirconia, faux pearls, and other man-made gems, were offered in a rainbow of hues, from ruby red and dusky emerald to champagne, cognac, and canary, plus cabochons in blues, pinks, and blacks, set in sterling silver or alloy, plated with either rhodium or 14k gold. On each piece is the signature stamp: HC. Sometimes I’d purchase an item solely based on it having been inspired by a certain celebrity I fancied. But more often than not, I selected based on design and sparkle factor.

For my 14th birthday, my Aunt Lisa bought me what has become one of my all-time favorite rings in my jewelry box — Vivien Leigh’s from the 1955 film “The Deep Blue Sea.” I like everything about it, from the profile and shape to cut of the stones set in snow white metal. But I think it was the description of the center oval stone being surrounded by “encrusted” diamonds that sealed the deal.

Jewelry styles presented by HC include Art Deco, the White Period of the early 1930s, colorful cocktail rings of the ‘40s, and rhinestones in the ‘50s and beyond. Geo-politics also influenced designs. During World War II, the U.S. government declared platinum a strategic metal and banned all non-military usage, leading jewelers to consider white and yellow gold as alternatives.

If you’re as smitten by these baubles as I am, I highly recommend the 1992 book “Hollywood Jewels: Movies, Jewelry, Stars” by Penny Proddow, Debra Healy and Marion Fasel with photography by David Behl. It’s a photographic journey through the Silent Era, Golden Age and extending into the early ‘90s. The authors — experienced jewelry curators — combed through hundreds of films, reviewed auction records, and interviewed jewelers, filmmakers, and actors, to compile the details housed in the book. The Hollywood Collection reproduced some of the pieces highlighted within its pages.

As I look back on more than 20 years wearing and collecting Hollywood Collection jewelry, I can’t help but lament. How many special occasions have I slipped one of its rings on my finger, or clasped the chain on a necklace, eager to adorn myself with just a glimmer, just a taste, of a bygone era — a portal to the past — a kind of train that transports you from the mundane to the extraordinary. Hop aboard. I’ll save you a seat.

Sara Jordan-Heintz is a journalist, author, and editor based in Iowa. An “old soul” she is an avid collector of vintage jewelry, Russian stacking dolls, and autographs. In her free time she’s a voracious reader and lover of classic movies — “All About Eve” being her top pick. Her favorite fictional sleuths are Columbo and Jessica Fletcher. She holds a degree in American Studies from the University of Iowa. Connect with her at: sara.jordan909@gmail.com.